Cannabis Trends And Market Moves In Pennsylvania For 2025

On today’s episode of the Trade to Black Podcast, Hosts Shadd Dales and Anthony Varrell are joined by Cannabis Advisor Seth Yakatan. Seth is here for his weekly segment diving into cannabis data and trends you may not know about, and we’ll take a look at some of the action happening in Pennsylvania, Minnesota, and then some predictions for 2025.

First up: Pennsylvania. Pennsylvania is becoming a focal point for cannabis companies with its $1.7 billion annual market and 440,000 active medical cannabis certifications. Key players like Trulieve, GTI, and Cresco are dominating the market, with Cresco leading in market share. Trulieve leads the footrace with 21 stores, GTI with 18. Pennsylvania’s medical market is clearly thriving—but will legislative voting versus ballot initiatives impact adult-use legalization in 2025? We’ll explore the pros and cons, and whether we believe it’ll happen given Florida’s failure to pass similar measures.

Next, we shift to Minnesota and learn why Seth is bullish on the state even though the rollout has been anything less than perfect. Minnesota’s cannabis market has high potential due to its isolation from bordering states and a strong local economy. However, the social equity licensing process has faced backlash, with 90% of applications rejected and legal issues delaying progress. It’s hurting smaller operators, leaving them unable to compete with the larger MSOs. Find out which 2 MSO’s are thriving, and if more companies will focus on Minnesota moving forward.

Then, Weedmaps. What’s going wrong? Once it was seen as a cornerstone of the cannabis industry, but now it’s facing allegations of inflated user metrics, SEC fines, and leadership resignations—all of which have led to a sharp decline in investor confidence. Can the company recover? We’ll share our thoughts.

Finally, 2025: an expected year of cannabis consolidation. Private cannabis companies are preparing for a wave of mergers and acquisitions in the coming year. This trend could reshape the industry, with a “house of brands” model emerging as a dominant force. Seth breaks it all down.